Development of Perfect iOS Application is not all to Publish on App Store. If you want to make your Developed Application Available on the App Store, you have to Create an Effective App Store Description.
From the App Store Description, one can get proper insights into any application that is necessary before Application Installation. This article is intended to Develop a Good App Store Description for your application.
Table of Content
- How to Create an Effective App Store Description?
- Trick 1: Understand your Audience
- Trick 2: List Key Benefits of Application
- Trick 3: Use an Engaging Introduction
- Trick 4: Use Infographics of Application
- Trick 5: Highlight all the Features
- Trick 6: Keep the Description a Bit Small
- Trick 7: Use App Store Optimization
- Trick 8: Anticipate Users’ Questions
- Trick 9: Write from the User’s Perspective
- Trick 10: Clear Call to Action
How to Create an Effective App Store Description?
To Create a Strong App Store Description for any iOS Application, the following guidelines should be used. Here, we will discuss some Tips to Develop an Effective Application Description for the App Store.
Trick 1: Understand your Audience
The very first thing that you have to do while Writing an App Store Description, is to understand the audience for which the application is developed. You have to understand many different key points of your audience.
You have to identify for which Demographic the application is developed. You also need to change your tone as per the age of the users. If the application is for teenagers, you have to be very friendly.
Trick 2: List Key Benefits of Application
In your Application Description, you have to put the Benefits of Installing the Application. And make sure, the details are not present in a simple Paragraphic Manner.
You have to put the data in the Listicle Manner. You have to identify what kind of problem the app going to solve, how the application is going to improve the lifestyle of the user, etc.
Trick 3: Use an Engaging Introduction
Writing an App Store Description is not different from writing any traditional piece of work. In this place as well, the Introduction should be involved perfectly to grab attention.
You have to write the Introduction in such a manner that users are being forced to read other aspects of the App Store Description. Be sure that the users don’t jump off by reading the Introduction only.
Trick 4: Use Infographics of Application
You have to use proper Infographics in your application that will increase the users’ belief in the application. In this case, you should not practice some malfunction as it will cause more trouble for you.
Sometimes in the App Description, some other Images or Infographics are added as the Screenshot Application. Such a practice is not good as this will lead to the Uninstallation of the Application.
Trick 5: Highlight all the Features
Not only a proper introduction, but the Features Points should also be present there. Make sure that Feature Point is present just after the Introduction Part.
Sometimes, the Feature of the Application is present at the end of the description. Such a practice is not good because the users will not scroll that much down to check the Features of Application.
Trick 6: Keep the Description a Bit Small
From the above notes, you might think that there are many things you have to insert into the Application Description for App Store quite largely. But, you are not right here.
You have to insert all the details of the application without any doubt. But make sure that the App Store Description is not long enough. It should be completed in 200 Words only.
Trick 7: Use App Store Optimization
When you want your Product on App Store should stand aside from other competitors, you have to use the App Store Optimization similar to the Search Engine Optimization.
In this case, you have to Research Keywords for Application. Also, you have to Insert the Title of Application along with the Subtitle & Metadata. This is needed for a Good App Store Description.
Trick 8: Anticipate Users’ Questions
At the very end of the App Store Description, you must have to add some Frequently Asked Questions by Users. And you should not have to write some Random Questions there.
You should have a long sight vision to understand what kind of questions might come after reading the Description on App Store. By assuming the question, you have to put 3-5 FAQs on the App Store Description.
Trick 9: Write from the User’s Perspective
Also, another tip that will help to write Effective Descriptions for Apps on App Store, is to Write from User Perspective. You have to remove the Developer Perspective on the application.
You have to imagine that you are a user of the application & you are giving the True Feedback for the App. Now, as per that mindset, go ahead with the App Store Description.
Trick 10: Clear Call to Action
At the end of the Description on the App Store, be sure that your tone doesn’t become soft enough. You have to encourage the users to download or at least try it.
To do so, there are some popular phrases are present like “Download Now,” “Get Started,” or “Try It Free”. You have to use such kind of terms at the end of the iOS App Description.
Conclusion:
In the end, we can say that Writing App Store Description for iOS App is not a simple job & much more complicated. In simple terms, you have to use your Technical Knowledge as well as Writing Knowledge to Draft an Effective App Store Description for your application. This will help to get your App Published on App Store.
How to Create an Effective App Store Description – FAQs
How to Create an Effective App Store Description?
To Create an Effective App Store Description, you have to mark some special points. Like, you have to Identify the Audience first, then Draft the Engaging Introduction. Also, point out the Application Features & Benefits as well as some FAQs of the Application to clarify the concept.
What is the App Store Description?
The App Store Description is the writing that you have to provide when you submit any Application to be Published on the App Store. It is one of the mandatory things for the process. The App Store Description should be provided at that time, otherwise the application will not be submitted.
Why Create an Effective App Store Description?
If you want to Submit your Developed Application the to App Store, you have to make Effective App Store Description. If the App Store Description is not well enough, the Application Request might be rejected by the App Store Authority. So, you have to be careful.
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